How to Keep a Visitor on your Website and Gain Returning Visitors
Activities related to keeping visitors on your site or blog and motivating them to come back costs time and money. The best case would be a visitor who stays on the website a certain amount of time, returns regularly and (of course) is buying stuff or using your services. If your visitor leaves after five seconds with no interest to come back later, your efforts have missed the target. How do you make sure this doesn’t happen? Easy – give your visitors what they want. If you don’t know what they want, ask them, talk to them.
What’s the challenge?
If you are trying to attract more traffic to your website, then you’re on one side with your information, products or services, and your visitor is standing on the other side trying to find, understand and digest this information. Due to indirect information transfer – indirect communication – there is a free space between you and him/her. A comparable situation would be you standing on one side of a wide river, trying to shout information to someone standing on the other side.
Your thoughts may be:
Am I making this right?
I this really the information my visitor is interested in?
Why are fewer people signing up for my newsletter?
…
In the meantime, on the other side of the river:
I need some information, where do I find it?
This site is getting worse and worse, it used to be better before.
Why should I sign up for the newsletter?
…
The problem is that the river is so wide you can’t hear each other.
There are many ways to make this over-the-river communication close to or truly real-time communication. There are several companies that can do this for you using different surveys, market research and so on, but this all costs BIG money. The easy way to connect both sides of the river is to build a communication “bridge”. For example, you can add a chat to your website and start real-time communication with your visitors. Not only that, you can show your visitors that you are only human as well, that you care what they think and are therefore actively communicating with them and making changes based on their feedback. In the “offline” world, if your friend has a problem, you ask him about it and try to help. If you’re successful, then your friend is more likely to come back to you with more problems to solve (which could be considered a mixed blessing ?).
How do you build the bridge?
To add a chat to your website you don’t need any special programming skills, no special installation nor a great deal of money. There are many chat services available online nowadays; it’s up to you to choose. Let me describe how Geesee can help you to achieve your goal.
Geesee Chat
First advantage of Geesee is that it’s extremely easy to implement on your website. Sign up in one minute, get your chat HTML code and paste it into your website wherever you want your chat to display. Your chat is immediately working and you are talking with your visitors at that moment.
Second advantage is that your visitors can talk with each other. You’re not online 24 hours, are you? This way, your visitors can get to know each other, talk about your website, your services and so on… even without you. They do exactly what you would do if you wanted to buy a new car and your neighbor already has one. You catch your neighbor and don’t let him go until he tells you all about the car.
Third advantage is especially useful for websites with low traffic. These sites don’t have enough visitors at a given moment to discuss things in chat. Geesee solves this by giving your visitors access to Geesee’s worldwide community of chatters directly in your chat on your website. Your visitor can virtually talk with anyone connected to the Geesee network through all sites that have Geesee chat installed. This brings in a whole new level of communication, making the most of other chat rooms all over the internet. This also works upside-down, so that visitors to other sites can be chatting in your chat room about your products and services without actually being on your website.
How to build a bridge in 5 minutes?
1. Sign up here (FREE).
2. In your admin area, click on “Embed chat” button and copy your chat HTML code.
3. Paste it to your website HTML anywhere you want it to display.
The Geesee community is growing daily, and we are adding new features to Geesee based on users’ feedback and communication with them. Geesee is free. You don’t lose any money if you try it and don’t like it. You can simply change it for another chat service. The only way how to find out what Geesee can do for you is to try it on your site. Get your free worldwide, real-time chat NOW!
Geese, Ltg.
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